An identity system for a 30-year builder

Full rebrand and site relaunch positioning a regional contractor for national commercial tenders.

+3.1x

Tender invitations

Sites shot

$14M

Pipeline added

The challenge

Deep credibility on site, none of it visible online — proposals were losing to younger, better-presented competitors.

New identity, photographic art direction across nine sites, a tender-ready proposal system, and a project-led website.